Product reviews seo writers jobs
...marketplace platform that connects users with professionals. The platform will require the following features: - User Registration: The user registration process should be designed to ensure simplicity and security. It should include email and password registration, social media login integration, and phone number verification. The platform should also have the capability to manage user profiles, reviews, and ratings. - Search Functionality: The platform should have a robust search functionality with filters. This feature will enable users to easily find relevant professionals based on their needs. - Messaging and Communication Tools: The platform should also have a messaging system that allows for seamless communication between users and professionals. Feel free to suggest a...
In need of assistance to develop and refine a Shopify store for selling physical products. I require help in creating engaging product descriptions. Existing product photos are available for use, but enhanced creativity in the presentation is desired. Additionally, I have an existing theme but lack the expertise to adapt it to my liking and needs. Ideal Skills & Experience: -E-commerce -Shopify -Copywriting for product descriptions -Creative writing -Web design Tasks: - Create engaging product descriptions using existing photos - Modify existing Shopify theme to align with product offerings and client’s vision - Ensure a seamless shopping experience for customers
I'm looking for a talented 3D modeler who's experienced in Maya to create a detailed 3D model with moderate level texturing and rigging. The primary purpose of the model is for product visualization. Requirements: - Proficiency in Maya for 3D modeling. - Ability to create detailed textures, aiming for a moderate level of detail, not hyper-realistic. - Experience in rigging for animation purposes. - Previous work in product visualization is a plus. Please provide samples of your previous work in Maya, and particularly any projects related to product visualization.
My website's primary goal is to sell motel room accommodations. I aim to offer a seamless and user-friendly space for users to learn about my offerings and book them hassle-free. For this project, I need a professional with: - Experience in web development (1-5 pages) - Proficiency in creating visually engaging and intuitive UI/UX designs - Proven SEO skills to boost website visibility - Experience in the lodging/ hospitality industry is a major plus You'll be enhancing my online presence and ensure our motel facilities are the first choice for potential bookers.
I'm looking to strengthen the presence of my website locally. To achieve this, I am after an experienced SEO specialist to increase organic traffic to my website through the creation of 250 high DA backlinks. Put your final price on your bid! Key Focus: - Building high DA backlinks to increase organic website traffic - Targeting the local audience in our digital marketing strategy - Preferred content for our backlinks should benefit our website ranking Ideal Candidate should: - Have a keen eye for creating SEO-optimized content - Be proficient in backlink creation with experience targeting local audiences - Understand how website ranking works Your key deliverable will be: - Creation and implementation of 250 high DA backlinks focused on boosting our local organic tra...
...interactions in the CRM system. Nurture leads through regular follow-ups and provide relevant information to move them through the sales funnel. Proposal Development: Collaborate with the technical team to develop tailored proposals that meet client needs. Present proposals to clients, addressing any questions or concerns they may have. Revise proposals based on client feedback and internal reviews. Sales Negotiation and Deal Closure: Conduct negotiations with potential clients to reach mutually beneficial agreements. Overcome objections and provide solutions to ensure client satisfaction. Close deals and ensure all contractual agreements are completed accurately. Relationship Management: Build and maintain strong relationships with clients to foster long-term partnerships. P...
I need a team of skilled blog writers who are experts in the field of technology. The primary goal of these articles is to increase website traffic, so I need writers who can create engaging and informative content that will attract a wide audience. - I'm looking for writers who can delve into complex technical topics and distill them into easy-to-understand, compelling articles. - The language should be at an expert level of detail, suitable for a well-educated, tech-savvy audience. - You must have previous experience writing for similar websites and be able to provide samples of your work. Ideal Skills and Experience: - Proficient in technology writing - SEO knowledge to aid in increasing website traffic - Ability to simplify complex technical topics - ...
Here are ...ADDITIONAL INFO: The website should be lightweight and have an effective initial SEO setup, without requiring ongoing monthly payments. A minimalist design with a clean and clear look is sought INITIAL SEO SETUP: Keyword Search Engine Optimization SEO Software Installation Image SEO Google Site Verification Register with Google Search Console Register with Google Analytics Google Analytics Software Integration Request Google Site Crawl & Error Checks Google Domain/Site Submission Site Speed Optimization HTTPS/SSL Configuration Mobile Optimization Creation and Upload of an XML Sitemap Configuration of a File Basic On-Page SEO URL Optimization Installation of Bas...
I have a Google Sheets file with a substantial list of 1007 products and I need this list to be organized into a final master list, integrating image links from two specific tabs. Key Tasks: - Create a final list of the 1007 products - Add the following details: CATEGORY, PRODUCT NAME, ABV, PRICE, Image Links - Integrate image links to the products from two separate tabs Ideal Skills and Experience: - Proficient in Google Sheets - Experienced with data organization and management - Strong attention to detail - Familiarity with handling a large volume of data in a systematic manner This project is time-sensitive and requires completion as soon as possible. A freelancer who can dedicate the necessary time and attention to ensure accurate and efficient completion would be highly val...
Three Graphics Needed - Product Flyer for Email Blast, Instagram Graphic and Website Banner I need three graphics, they can be the same but one must be sized A4 for an email blast, one must be sized for Instagram and one 1920px X 450. They can be the same design, just reconfigured for the three sizes. This is a Memorial Day Sale. Our entire store is on sale. I am including product images that you can use as well as our contact information. Include our logo and contact information. Please do not include product title or price. I am looking for a clean design with a fast turnaround. Again, I need three sizes, in JPG, PNG, and PSD.
I'm seeking an SEO expert to optimize my website, focusing on Google, Bing, and Yahoo search engines. Looking at around 15 keywords. I currently have some working on the SEO, however they are not getting the results I want. I will handle any Blog, and you can suggest ones if you would like to. - The primary goal is to significantly improve my website's visibility and ranking. - Target audience for my website is B2C (Business to Consumer). Your responsibilities will include: - Keyword research and placement - On-page and off-page SEO optimization - Monitoring and reporting on SEO performance - Implementing strategies to drive leads and sales Ideal freelancers should have: - Proven experience in SEO and a track record of successf...
I'm seeking a skilled UI/UX designer to create a professional landing page for my product/service. The primary goal of this landing page is to attract leads, and ultimately, convert them into customers. The design should be visually appealing, modern, and user-friendly, to encourage visitors to engage with the page. Key Requirements: - Design of a landing page in Figma that effectively advertises my product/service - Inclusion of high-quality product images, to showcase the offering - Integration of a user-friendly, easily accessible contact form The ideal candidate for this project will have a strong background in UI/UX design, with a keen eye for detail and a proven track record in creating successful landing pages. Experience with Figma is a must, as well as...
I'm looking for a skilled SEO professional who can take my website's visibility to the next level. Currently, I've had some SEO work done, but the results are not as impressive as I'd hoped. I'm looking for someone who can help me: - Increase website traffic: I'm looking to attract more visitors to my site, and I believe a comprehensive SEO strategy is the way to go. Your knowledge and expertise in this area are crucial. - Improve search engine rankings for specific keywords: I have a list of 15 important keywords that I want to rank for. You should be able to deliver tangible results in this aspect. - Generate more leads or sales: Ultimately, I want the SEO efforts to translate into more leads and sales for my business. Your strat...
...in need of a skilled Shopify developer with solid experience in data import from Excel. Specifically, you'll be dealing with: - Product data import into my Shopify site from a URL download of a CSV - Importing simple data, without dealing with variants or complex attributes. - syncing of the products in the CSV with Shopify products would happen every 24 hours automatically - If an existing product on Shopify is not found on the CSV download, its status on Shopify needs to be changed to "draft" or "inactive". The ideal candidate should have: - Strong Shopify development skills - Familiarity with Excel or similar data management tools - Experience with product data migration or import Success in this project would mean a seamless integrat...
I'm seeking a skilled technical SEO expert to improve the online visibility for various e-commerce & service based businesses for our Agency. Key Responsibilities: - Conduct thorough SEO audits of various websites - Develop and implement a comprehensive SEO strategies - Work with ChatGPT & SurferSEO and copywriters to generate meta & web copy - Monitor and report on the performance of our SEO efforts, making data-driven adjustments as needed Ideal candidate should have: - Proven experience in e-commerce SEO - In-depth knowledge of technical SEO best practices - Proficiency in conducting SEO audits and implementing successful strategies - Strong understanding of Google Analytics and SEO reporting tools Your role...
I need an SEO expert for immediate assistance with keyword research for my website. Your primary task will be to identify the most relevant and valuable keywords for my business, ensuring they align with my objectives and target audience. Key Responsibilities: - Conduct thorough research to identify high-traffic, low-competition keywords - Provide a detailed report of your findings, explaining your rationale and recommendations - Suggest targeted keywords for the optimization of my website content It's crucial that you have a deep understanding of SEO principles and the ability to deliver results under time pressure. Your expertise in keyword research and on-page optimization will be instrumental in enhancing my website's visibility and driving organic traffic....
...preparation, review, and submission of research manuscripts to peer-reviewed journals. This role requires a deep understanding of healthcare research methodologies, publication standards, and the overall publication process. Responsibilities: Assist in the drafting and editing of research manuscripts Ensure manuscripts meet the submission guidelines of targeted journals Conduct thorough literature reviews and reference management Collaborate with researchers to enhance the quality and clarity of manuscripts Manage the submission process, including addressing reviewers' comments and making necessary revisions Maintain up-to-date knowledge of publication trends and standards in healthcare research Requirements: Proven experience in research publication, particularly in the ...
I need an experienced Solidworks professional to help me design a complex mechanical product. Key Requirements: - The primary task is to model a product with detailed mechanisms and moving parts, so I need someone who is proficient in 3D modeling and assembly design. - The product is at a prototype stage, so you need to have a good understanding of product design and the ability to bring innovative ideas to the table. Please provide examples of similar work you have done in the past. This project is time-sensitive, so please only apply if you can commit to meeting the deadlines. the pictures are for reference only I want to design a machine that works similarly the the one at but it must not be the same machine, it needs to be of similar size, look somewha...
Post a testimonial on Google Business Link below from the Text file along with your own comments from ChatGPT. Google Maps link: Multiple Winners possible!!
...moderators (who also function as admins) and regular users. Moderator/Admin User Features: - User Management: Ability to manage the users on the platform - Review Management: The capability to oversee and moderate game reviews - Dashboard: An intuitive, easy-to-use dashboard to help keep track of the website's activity and health Normal User Features: - Post Reviews: Simple, user-friendly functionality for posting reviews of games - Read Reviews: Easy access to other users' reviews of various games - User Profile: An individual profile for each user, where they can manage their reviews, profile information, and settings Game Review Content: Each game review should include: - The Game Title - A Detailed Description of the Game - A R...
...showcasing residential properties. - It should have a section for property listings, where I can feature a range of available houses. - A contact information section is essential. This should include a form for potential clients to fill out, as well as my phone number and email address. - Customer testimonials section is also needed. This should be a space where previous clients can leave reviews of my services. Additional Features: - I'd also like a 'home value link'. This is a feature where potential clients can input their address and receive an estimated value of their property. Logo: - A professional and eye-catching logo that resonates with the real estate industry. The logo should be versatile and suitable for both print and online use. Ideal...
I'm seeking a professional to build a system that creates aggregates Google business ratings for security installation services and Reviews for my site pages. Key Requirements: - Aggregating Business Ratings: The system should specifically focus on collecting the business ratings of security installation services available on Google. Data Points: The key data points that need to be collected include each business's overall rating and star reviews listed on Google SERPs. for Ideal Candidate: - Proficient in Web Scraping: Experience extracting and aggregating data from websites is essential. - Familiar with Google API: Knowledge of Google's API for harvesting ratings and review stars would be a plus. - Data Analytics Skills: Ability to process and analyze l...
I'm seeking a seasoned video editor to craft a cinematic video aimed at promoting a certain product. The target audience for this offering is young adults between the ages of 18 and 30. Key duties will include: - Storyboarding and executing a cinematic style video production - Aligning the video style to appeal to young adults - Incorporating product promotion aspects The ideal freelancer should possess: - Extensive experience in video editing and production - Proven track record in creating cinematic-style videos - Understanding of how to tailor content to engage a young adult demographic. The goal of this project is to create an engaging promotional video that will captivate our target audience. Your collaboration in this mission is highly valuable.
As an entrepreneur diving into the world of dropshipping, I'm seeking a talented freelancer who can help me with thorough product research. In an ideal candidate, I am looking for: - A background in market research or product sourcing would be a strong asset - A deep understanding of e-commerce and dropshipping models - A keen eye for emerging product trends - Excellent communication skills Key responsibilities include: - Researching and identifying suitable products in the electronics, home goods, equipment, food, and prepping categories - Providing detailed insights into the market potential, competition, pricing, and supplier options for each product - Delivering comprehensive reports to help me make informed decisions The ideal mode of communication...
I'm in need of a 6-page catalog design that will serve as a showcase for our outdoor product line. We will change this catalog brand name to "Pacific Crest" instead of Ledge. The catalog will be distributed both in print and online, so it needs to be versatile and visually appealing in both formats. I will also need hangtag of the same information to attach Contest for initial 2 page design. Remaining catalog to be paid per hour. Please see drop box link for 1. Previous catalog for your review of style and typical layout - dropbox 2. New sleeping bag images.
I'm see...my website to have on the front page. I have pictures and videos to cut together. I want text and music too in the video. Similar to www.cluedupp.com. The video's purpose is to effectively explain a product or service to the general public. In order to do this, it needs to be engaging, informative, and visually appealing. Key Requirements: - Expertise in video production, especially live-action - Ability to create content that is appealing and engaging to a general audience - Understanding of effective messaging for explainer videos Your prior work in producing similar live-action product videos will be a decisive factor in selecting the right freelancer for this project. Your understanding of the general public audience and experience in crafting cont...
I'm seeking talented copywriters in the U.S. to craft humorous greeting card copy that will bring laughter to anyone who reads it. To make this project a success, your skills and experience should include: - A knack for smart comedic writing - Experience with writing for diverse audiences - Ethical use of online memes and/or ai This project aims at creating punchlines with a feel-good, universal appeal. Thus, we avoid overt references to sex, drugs, politics, religion, and current events/pop culture. This is your chance to bring some joy and laughter with your writing. Are you up for it?
I need four different versions of 3-inch diameter, round logo stickers, each one representing a different flavor of our product. Key Requirements: - Design: Each version should be distinct but carry the same or similar elements across all four designs, ensuring a consistent brand identity. - Flavors: The flavors for the stickers are Chocolate Chunk, Reeses Pieces, Triple Chocolate, and Birthday Cake. - Color Scheme: All stickers should be designed in a red and black color scheme. - Urgency: The completion of this project is urgent; I require it to be done ASAP. Ideal Freelancer: - Experience in creating logo designs for product packaging or promotion. - Proficiency in Adobe Illustrator or equivalent software for vector-based design. - Ability to work quickly and meet tight...
I'm searching for a skilled photo editor for my e-commerce site who can take my plywood product images to the next level. Key Responsibilities: - Enhancing the visual appeal of the product images, which are specifically of plywood items. - No specific tasks have been determined, so an eye for detail and an ability to self-direct and make beneficial alterations is a must. Ideal Skills and Experience: - Expertise in photo editing software like Photoshop or Lightroom. - Previous experience with e-commerce product photo enhancement. - Good eye for aesthetics, particularly in relation to plywood or similar material products. - Knowledge of latest photo editing trends and techniques in the online marketplace.
I am looking for a data scraper to collect product information and pricing from various websites. Key Requirements: - The scraper should be able to collect data from multiple websites and be easily scalable as we might need to add more websites in the future. - The data to be scraped includes product title, description, and price information. - The scraper will need to be able to navigate through the websites and accurately collect the required data. - The scraper should be able to work efficiently and provide timely data updates. Ideal Skills and Experience: - Proficient in web scraping techniques. - Experience working with product data and pricing. - Familiarity with tools and technologies used for web scraping. - Ability to develop a scalable and reliable data ...
I am in need of a skilled PHP developer to create a unique website for trainer listings. The website needs to offer a platform for business ...-Incorporating user registration and login systems. -Creating a blogging platform on which trainers can share insights, news, and updates. Trainer Profiles: Each trainer's profile should contain a comprehensive overview of their expertise. This includes: - A brief biography and credentials. - A detailed summary of their past experiences and specializations. - A section with client testimonials and user reviews. The development of this website requires a developer proficient in PHP, with previous experience in developing eCommerce websites and blogging platforms. It would be ideal if you have prior experience in creating user-centric li...
I'm a data analyst in the technology sector, looking to enhance my online visibility. I need SEO services to boost my portfolio's ranking on Google, Bing, and Yahoo. I have not optimized my portfolio for search engines before, so I'm looking for a freelancer with expertise in SEO for the tech industry. Key Tasks Include: - Conducting an initial audit of my portfolio - Performing keyword research related to data analytics and technology - Providing on-page and off-page optimization - Implementing strategies to improve search ranking - Creating a plan for ongoing SEO maintenance Ideal skills and experience for this project include: - Proven experience in SEO for the technology sector - Strong understanding of search engine algorithms and best pra...
I'm seeking a proficient SEO specialist, ideally with comprehensive experience in Woocommerce, to help elevate the online presence of our Moringa health products targeted at middle-aged adults within the South African market. - Your main objective will be to update and improve on the current SEO (settings, keywords, links, and metadata) in order to increase key events from organic search. Secondly, reviewing and updating the 2 current Google ad campaigns to optimize traffic from paid searches. - Experience with Wordpress/Woocommerce is vital due to our platform usage. - Essentially, your role will be to go over the current SEO setup and optimize it. - Proven experience or familiarity targeting South African consumers is desirable bit should not make a big diffe...
...sharp, and well-lit. Each image should clearly show the product. Products should be photographed in a professional setting (e.g., studio lighting, white background, minimal distractions). ###Diversity: Collect images across various product categories (e.g., shoes, t-shirts, sofas). Include a variety of styles and colors within each product category. Ensure diversity in product presentation (e.g., different angles, close-ups, lifestyle shots). ###Copyright issue: Ensure that you are not violating any copyright laws when downloading images. Only download images that are publicly available and meant for public use. ###Steps to Collect Images: 1. Preparation: Create a folder structure on your computer to organize the images by product category (e.g.,...
...purpose of this site will be to sell physical products. Key features to include: - Product Customization Options: Customers should be able to personalize products before making a purchase. This could range from selecting certain colors, sizes, or adding custom text. - Customer Reviews Section: I want to incorporate a customer reviews section for each product. This feature is crucial for building trust with potential buyers and driving sales. The ideal candidate should have: - Proven experience in building Shopify e-commerce websites from scratch. - Strong knowledge of Shopify's customization capabilities. - A good understanding of e-commerce best practices, particularly regarding customer reviews and product personalization. - Excellent ...
I'm in need of a skilled web scraper who can extract product details from Website 1 and deliver them to me in an Excel spreadsheet. Key requirements: - Extracting specific product details from Website 1. - Organizing and delivering this data in an Excel spreadsheet. Ideal skills and experience: - Proficiency in web scraping. - Strong understanding of data organization and delivery methods. - Experience in working with Excel for data delivery. Your role will be crucial in helping me access and utilize specific product data from Website 1. The neat and organized delivery in Excel will ensure I can efficiently work with this information.
I'm looking for a talented designer to create a minimalist packaging design for a range of beauty products. The key elements that need to be incorporated are the product name and my brand logo. The design should be attractive, yet simple. It should reflect the essence of my brand while being easy to understand and visually appealing. I'm looking for a clean, modern look that will stand out on the shelves in stores. Key requirements: - Experience in packaging design, particularly in beauty products - A portfolio with minimalist design samples - Proficiency in Adobe Creative Suite or similar design software Please provide me with your portfolio and a brief explanation of your design philosophy when applying. I look forward to working with a talented professional who can...
I'm seeking a professional with expertise in 3D CAD design, who can create a digital prototype of a product. This project does not require manufacturing specifications but focuses more on: - Crafting a design that translates the general shape and dimensions of the product - Infusing specifics such as texture and color into the prototype - Preparing a model conducive to imaging for a trade show Ideal Skills: - Proficiency in 3D CAD software - Great attention to detail, especially in texture and color presentations - Knowledge of rendering techniques for trade show displays Experience in design for product prototypes would be a bonus. This job offers an exciting challenge to translate our vision into a detailed 3D prototype that will captivate visitors at our up...
As a successful anthropologist, I have been fortunate to have my work featured in various media outlets, and a book I've authored is set to be published next year. I'm looking for a skilled freelancer to create ...event in Grand Rapids, Michigan are crucial aspects I'd like to be spotlighted. - Please ensure the page is created in accordance with Wikipedia's guidelines and standards. Ideal Skills: - Proficient in Wikipedia guidelines and standards. - Strong writing skills to craft engaging and informative content. - Previous experience with creating Wikipedia pages, particularly for professionals or writers, is a plus. - Ability to conduct research and compile a bibliography of selected works. - Great attention to detail and accuracy in highlighting specific a...
I'm looking for an SEO expert who can guarantee that my website moves to the first page of Google search results. Key project requirements include: - Currently, my website is not ranking on the first page of Google. - I'm specifically looking for both on-page and off-page SEO services. Ideal candidates should have: - Proven experience in moving websites to the first page of Google. - Expertise in both on-page and off-page SEO. - A solid understanding of the local market to help reach our target audience. Please provide examples of previous work and your strategy for achieving this goal.
I'm looking for an experienced graphic designer to create visually appealing and marketable product packaging for my venture. The design will be integral for attracting customers and increasing the product's perceived value. Key Responsibilities: - Designing product packaging that aligns with my brand and target demographic - Ensuring the design is not only visually appealing but also functional and effective Skills and Experience: - Proven experience in graphic design, specifically in product packaging - A good understanding of market trends and consumer preferences - Proficiency in relevant design software to bring the concept to life - Strong communication skills to understand and implement my vision Please note that while experience in social media con...
I am looking for a skilled researcher with ...literature review - Explore the role of innovation and creativity in value creation - Identify and synthesize relevant studies, theories, and methodologies - Provide insights and analysis on how these aspects intersect and influence value creation in a culturally diverse context Ideal Skills: - A strong academic background in humanities or a related field - Proven experience in conducting literature reviews - Familiarity with the themes of cultural diversity, innovation, and creativity - Excellent analytical and critical thinking skills - Strong writing and synthesis ability to present complex information clearly Your work will form a key part of a larger research project, so attention to detail and the ability to work independently ar...
I'm looking for a talented SEO expert to improve my website's visibility in search results, increase organic traffic, and boost conversions. As I'm uncertain about the current status of my website's SEO, I need someone who can conduct a thorough assessment and propose a comprehensive optimization plan. Key Responsibilities: - Conduct a detailed SEO audit to assess the current status of my website's SEO - Propose a comprehensive SEO strategy to improve website visibility, increase organic traffic, and boost website conversions - Implement on-page SEO, off-page SEO, and technical SEO improvements - Monitor and report on the performance of implemented SEO strategies Ideal Skills: - Proven experience in i...
I'm seeking a creative mind to interpret my brief of creating an online digital product store (website) focused on young adults, grown ups and everyone till the age of 50 with a distinct vintage design aesthetic. Key Aspects: - Website primarily selling digital products - ebooks, templates, etc. It would be great if you could also help in setting up my linktree. - Be able to capture and reflect a vintage design while catering to a tech-savvy, youthful audience. - Elements of the website should resonate with young adults, enticing them to explore various digital product offerings. Ideal Skills and Experience: - Experience in building e-commerce websites, particularly for selling digital products. - Proficiency in vintage web design or a keen eye for vintage aesthetics...
I'm in need of an experienced and skilled SEO expert to enhance the online visibility of my website. please find attached keywords and URLs. Only bid if you are able to rank these keywords, improve calls, email enquiries, online bookings, and rankings which help us rank these keywords using good content, link building, social media signals strategy. If you can improve online bookings, conversions and rankings, we will give you a lot more work.
I'm seeking a video creator/editor with expertise in product-focused promotional videos for a business campaign. Your task will include: - Creating engaging, product-focused videos to promote our brand. - Inclusion of our company logo in all promotional materials. The ideal candidate has significant experience with commercial video production and post-production workflows. They are comfortable incorporating brand logos aesthetically and seamlessly into the video content. Relevant portfolio examples showcasing product-focused promotional videos will make you stand out in your application.
We need a SEO Expert for our Shopware 6 Shop. Its a local computer store
...store, and effective social media integration. Key tasks and requirements include: - **Mobile App Development**: The primary focus of the app should be geared towards revenue generation, so experience in creating engaging monetizable features is crucial. - **E-commerce Store Creation**: The e-commerce platform needs to be user-friendly and optimized for sales. Key features like product customization, user reviews and ratings, and a secure payment gateway are a priority. - **Social Media Integration**: Seamless integration with popular social media platforms is a must to amplify the reach and engagement of my content. Ideal candidates should have prior experience in creating digital products for similar platforms, with a focus on revenue generation. A deep understanding...
