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VP, Integrated CreativesOct 2014 - Apr 2016 (1 year)
Oversee 2 creative teams: Network Creatives (promo) & Marketing Creatives
VP, Integrated CreativesJun 2009 - Oct 2014 (5 years)
Solar Television Network, Inc. owned and operated SolarTV (general entertainment programming) and Solar News Channel (news & entertainment). Solar Television changed its corporate name to Nine Media Corp. upon getting the CNN franchise.
Asso. Creative Director for Action Marketing DivisionMar 2006 - Jun 2009 (3 years)
Oversee the conceptualisation and execution of below-the-line campaigns for varied accounts: pharmaceuticals, pawnshop and money transfer services, corporate, meats and poultry products, chocolate drink, tea, banks, etc.
Program Promotions SpecialistApr 2001 - Mar 2006 (4 years)
In-charge of promoting the comedy shows, animation, movies-on-TV, and other programs of ABS-CBN, as well as scripting the trailers for several movies of Star Cinema (ABS-CBN's movie company).
Senior CopywriterMar 1991 - Apr 2001 (10 years)
Started as junior copywriter. Accounts handled include: baby milk products, refrigerators and washing machines, instant noodles, chocolates, condiments, and a theme/amusement park.