Search Engine Optimization for Ecommerce Website(repost)
$100-700 USD
Cancelled
Posted about 18 years ago
$100-700 USD
Paid on delivery
We are a UK based internet company looking for an expert in search engine optimisation to improve the rankings of our site on all the major search engines. The chosen coder will be an active participant in the process and also be willing to offer longer term strategic advice.
We currently use a 3rd party software package which is already search engine friendly and is ready for keywords, meta tags and descriptions.
We have had talks with other coders and companies and we would like to achieve the following:
• Turn on URL rewriting. This is already offered by our ecommerce provider. We will turn this on once the project is under way.
On the home page below the fold include an H1 and a paragraph of text that includes the right targeted keywords.
• Keyword research, density and prominence will be conducted to include a variety of keywords on each category page related to the content with relevant repetitions (as above) and to target performing keywords.
• Re doing the copy on the category pages and even in the product names to include relevant keywords. See <[login to view URL]> this kind of content helps but can be hidden a bit and does not have to take over the page and spoil its layout.
• Putting links on the category pages to new pages that allow filtering by manufacturer (Alternatively they could be global manufacturer home pages) Tomy Baby Monitors etc, these pages get search engine traffic.
• Targeting the most popular keywords through internal link structure within the site. 10 keywords will be selected that are key to the success of the site. The internal link structure of the site will be improved to drive page rank to these pages
## Deliverables
1) All above work to be completed within the time frame specified.
2) High quality traffic to our current website <[login to view URL]>
3) Excellent search engine rankings in all of the top search engines including, Google (UK), MSN (UK), Yahoo (UK), Ask Jeeves (UK), all the web (UK) and other major search engines.
4) Report on SEO project.
## Platform
All major search engines, we use ASP for our backend.