I would firstly see your website so as to have an idea what you do, your target audience and objectives. It is these that will give a full idea of what marketing campaigns will help achieve your goals
Relevant Skills and Experience
I am a digital marketing consultant with 4 years experience and a bias for Adwords and i've helped various brands and businesses generate positive ROI with my skill set
Proposed Milestones
$30 USD - Adwords Optimzation
I would also need to get access to your Adwords account in order to take a look at your campaigns, adgroups, sitelinks, quality score, keywords, Auction Reports, Search term reports, bid type, conversions, keywords/adgroups/campaigns that are bringing conversions, segmenting by top of page bids, segmenting by devices. etc. It is these set of data and more that will enable one know what to optimize and what to discard. Do chat me up so we can talk extensively and start this soon. Thank you