Car loans advertising - design & build flash banners
$250-750 AUD
Paid on delivery
Project Description:
Gateway Credit Union – Car Loans Banner Brief
The concept has already been decided, we just need the banners to be built and supplied and a PSD file with layers so we can use images from the banners in other spaces.
What are we trying to achieve?
Generate car loans applications and build brand awareness
What are the deadlines?
• Storyboard – 15/3/13
• Banners DRAFT – 19/3/13
• Banners and PSD files FINAL – 22/3/13
What are the deliverables?
• Storyboard prior to build
• 2 x Leaderboard Banners for RateCity
• 2 x Mrec Banners for RateCity
• Photoshop file with images from banners
Who are we talking to (targeting)?
• Visitors to the RateCity website who are looking for a car loan ([login to view URL])
• 20-40 years (% split approx 40/30 for males and females)
Key Marketing Proposition:
Get more with a Gateway Car Loan.
Supporting Messages:
• Anyone can get a car loan with Gateway (subject to credit approval)
• We offer personalised service with a fast turnaround, and as a Gateway Credit Union Member you can benefit from discounts on CGU Vehicle Insurance and our Vehicle Finder Service – as well as a competitive interest rate and establishment fee.
• You can even pay off your loan faster with additional payments, and then redraw these at any time, for any purpose (minimum redraw $250).
Deliverables:
1. Create and produce online banners in two sizes in Flash with back-up static gifs.
Leaderboards (2 required)
728x90 pixels, Formats accepted: Animated GIF, JPEG, Flash, HTML, Maximum file size: 40kb Flash/HTML, 40kb GIF.
Medium Rectangle (2 required)
300x250 pixels, Formats accepted: Animated GIF, JPEG, Flash, HTML, Maximum file size: 40kb Flash/HTML, 40kb GIF.
Acceptable Flash Formats:
[login to view URL]
[login to view URL]
Concept
A Gateway car loan gives you more than just a finance for a car. You can also get discounts on car insurance, a competitive interest rate and a free vehicle finder service. A Gateway Car Loan gives you all the optional extras. We’d like to demonstrate this by showing a broken-down car transforming into a racing car.
Transition 1 – Version A & B
A broken-down blue car with steam coming out of the bonnet. Words appear saying “Need a new car?”
Transition 2 – Version A & B
The steam stops coming out of the car’s bonnet. Copy appears saying ‘From a low, competitive interest rate’
Transition 3 - Version A & B
The car starts looking a bit newer and shinier. Copy appears saying ‘To discounts on insurance’
Transition 4 - Version A & B
The car starts to look more like a blue racing car. Copy appears saying ‘Plus a free vehicle finder service’
Last transition – Version A
The car is now a great-looking blue racing car with big wheels, mags, spoilers etc. Copy appears saying ‘A Gateway Car Loan gives you all the optional extras’.
A button appears saying ‘Apply now’.
Last transition – Version B
The car is now a great-looking blue racing car with big wheels, mags, spoilers etc. Copy appears saying ‘A Gateway Car Loan gives you more’.
A button appears saying ‘Apply now’.
Additional:
• Mock storyboard attached - note that this doesn't need to look exactly like this!
• Gateway’s website is available here: [login to view URL]
• The Gateway logo ‘reveal’ device should feature in the corner of each frame
• Last frame must include ‘Gateway Credit Union Australian Credit Licence Number 238293’ in small font (disclaimer size)
• We will want to use the images in our landing pages
• Example of last Gateway car loan campaign storyboard attached for reference
Project ID: #4323698
About the project
Awarded to:
We are a web-based provider of graphic design company, who have been engaged in design for 7 years and created various of logos, websites(HTML, CSS, PHP, WordPress, Ecommerce), UI, graphics and animations
14 freelancers are bidding on average $346 for this job
Greetings! I can design this for you.I'm professional designer & provide designs that raises the public's awareness & all required information about the company. Kindly check PMB.
We are a small team of experienced graphic designers and animators, specialized in designing professional web banner ads. Please refer to PMB for details. Thank you.
Sure we can do this 100% perfectly with professional quality in time. Kindly check PMB to discuss in detail about the project. Thank you!
Hi, Experienced Designer interested in working with you, will provide you quality & creative flash banners.
Ready to Start, Will Try to Give You Our 100% Effort for Your Satisfaction with our Service. Please check your PMB.
Hi, I am a professional graphic designer. You can give me your project. plz see my Portfolion that I performed before. Thanks
Hi, We are interested to apply on your job post. You can see our related work here on our freelancer accout portfolio http://www.freelancer.com/u/uniartsdesign.html We look forward to hearing from you. More
