First let's work with a google shopping strategy in order to be found quickly by those who want to buy your product. We will program retargeting audiences with display strategies in audiences of 7 - 15 and 30 days with different messages. The retargeting strategy will make sure you don't lose customers and sell daily only with google.
For that I am going to need your help with the writing of the copies although you will have all my guidance.
On Tik Tok, I have worked on projects for recognized brands such as Motorola, Sony Music, Claro, with excellent results. Let's start by installing the pixels, with infeed strategies, let's add a discount code as a way to encourage purchases and in a second moment I propose that we activate retargeting campaigns!
On the distribution of work:
1 hour - Understand the challenge
1 hour - create the plan
1 hour - set up tik tok ads
6 hours - Set up google campaigns
Without fear of success!
Cheers,
Florence.